WEARABLE TECHNOLOGY IN THE PERCEPTION OF YOUNG CONSUMERS
The paper presents the issues of wearable technology, their role and use in the current economy. Ubiquitous digital transformation and universal access to broadband Internet are the foundation for the creation of interoperable ecosystems, where wearable technology is responsible for communication...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
The Institute of Aviation
2020-06-01
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Series: | Marketing of Scientific and Research Organisations |
Subjects: | |
Online Access: | http://minib.pl/en/wearable-technology-in-the-perception-of-young-consumers/ |
Summary: | The paper presents the issues of wearable technology, their role and use in the current economy. Ubiquitous digital
transformation and universal access to broadband Internet are the foundation for the creation of interoperable ecosystems,
where wearable technology is responsible for communication often in the relationship between machine to machine and
machine to human. The authors researched the level of knowledge about these devices and the degree of their use. It
turned out that despite the knowledge of worn devices and relatively positive attitudes, the degree of their use is low. The
article is theoretical and empirical. |
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ISSN: | 2353-8503 2353-8414 |