MARKETING TECHNOLOGIES IN CREATING THE IMAGE OF SEVASTOPOL TOURIST TERRITORY

The paper presents the marketing project of forming the image of Sevastopol tourist territory as a tourism area able to provide high quality year-round tourist and recreational services, the welfare of the local population and the preservation and restoration of tourist resource potentialThe project...

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Bibliographic Details
Main Author: I. V. Zhuravleva
Format: Article
Language:English
Published: Kemerovo State University 2015-06-01
Series:Вестник Кемеровского государственного университета
Subjects:
Online Access:https://vestnik.kemsu.ru/jour/article/view/1698