CRM AS A MANAGEMENT TOOL FOR IMPROVING SERVICES
The exact information provided in the right place at the right time represents one of the most important business resources of a company. Transformation of the world economy from industrialized one to a service economy, along with its complete orientation towards consumers and a digitalization...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
KD Mapro
2014-01-01
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| Series: | Journal of Process Management. New Technologies |
| Subjects: | |
| Online Access: | http://www.japmnt.com/images/Volume%202/Issue%201/CRM%20AS%20A%20MANAGEMENT%20TOOL%20FOR%20IMPROVING%20SERVICES.pdf |