PENGARUH E-SERVICE QUALITY TERHADAP E-SATISFACTION DAN E- LOYALTY NASABAH PENGGUNA MANDIRI ONLINE
This research aims to investigated the effect of e-service quality as independent variabel on e-customer satisfaction and e-customer loyalty as dependent variabel. This research is a quantitative approach with type of explanatory research. The data used are primary data obtained by distributing ques...
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doaj-38dd696fe3294de0a17654f023097b222020-11-25T01:25:40ZengUniversity of BrawijayaProfit: Jurnal Administrasi Bisnis1978-743X2338-46542020-01-0114111110.21776/ub.profit.2020.014.01.1PENGARUH E-SERVICE QUALITY TERHADAP E-SATISFACTION DAN E- LOYALTY NASABAH PENGGUNA MANDIRI ONLINEArief Budiman, Edy Yulianto, Muhammad Saifi0Brawijaya UniversityThis research aims to investigated the effect of e-service quality as independent variabel on e-customer satisfaction and e-customer loyalty as dependent variabel. This research is a quantitative approach with type of explanatory research. The data used are primary data obtained by distributing questionnaires directly to user mandiri online in six cities, namely Jember, Situbondo, Probolinggo, Bondowoso, Lumajang, Banyuwangi,. Purposive sampling are used as sampling method in this study.115 respondent are collected. Data analysis use Structural Equation Model (SEM ). The conclusion show that online service quality have positive effect and significant on e-satisfaction and e-loyalty mandiri online user’s.https://profit.ub.ac.id/index.php/profit/article/view/943/1182e-service quality; e-satisfaction; e- loyalty |
collection |
DOAJ |
language |
English |
format |
Article |
sources |
DOAJ |
author |
Arief Budiman, Edy Yulianto, Muhammad Saifi |
spellingShingle |
Arief Budiman, Edy Yulianto, Muhammad Saifi PENGARUH E-SERVICE QUALITY TERHADAP E-SATISFACTION DAN E- LOYALTY NASABAH PENGGUNA MANDIRI ONLINE Profit: Jurnal Administrasi Bisnis e-service quality; e-satisfaction; e- loyalty |
author_facet |
Arief Budiman, Edy Yulianto, Muhammad Saifi |
author_sort |
Arief Budiman, Edy Yulianto, Muhammad Saifi |
title |
PENGARUH E-SERVICE QUALITY TERHADAP E-SATISFACTION DAN E- LOYALTY NASABAH PENGGUNA MANDIRI ONLINE |
title_short |
PENGARUH E-SERVICE QUALITY TERHADAP E-SATISFACTION DAN E- LOYALTY NASABAH PENGGUNA MANDIRI ONLINE |
title_full |
PENGARUH E-SERVICE QUALITY TERHADAP E-SATISFACTION DAN E- LOYALTY NASABAH PENGGUNA MANDIRI ONLINE |
title_fullStr |
PENGARUH E-SERVICE QUALITY TERHADAP E-SATISFACTION DAN E- LOYALTY NASABAH PENGGUNA MANDIRI ONLINE |
title_full_unstemmed |
PENGARUH E-SERVICE QUALITY TERHADAP E-SATISFACTION DAN E- LOYALTY NASABAH PENGGUNA MANDIRI ONLINE |
title_sort |
pengaruh e-service quality terhadap e-satisfaction dan e- loyalty nasabah pengguna mandiri online |
publisher |
University of Brawijaya |
series |
Profit: Jurnal Administrasi Bisnis |
issn |
1978-743X 2338-4654 |
publishDate |
2020-01-01 |
description |
This research aims to investigated the effect of e-service quality as independent variabel on e-customer satisfaction and e-customer loyalty as dependent variabel. This research is a quantitative approach with type of explanatory research. The data used are primary data obtained by distributing questionnaires directly to user mandiri online in six cities, namely Jember, Situbondo, Probolinggo, Bondowoso, Lumajang, Banyuwangi,. Purposive sampling are used as sampling method in this study.115 respondent are collected. Data analysis use Structural Equation Model (SEM ). The conclusion show that online service quality have positive effect and significant on e-satisfaction and e-loyalty mandiri online user’s. |
topic |
e-service quality; e-satisfaction; e- loyalty |
url |
https://profit.ub.ac.id/index.php/profit/article/view/943/1182 |
work_keys_str_mv |
AT ariefbudimanedyyuliantomuhammadsaifi pengaruheservicequalityterhadapesatisfactiondaneloyaltynasabahpenggunamandirionline |
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1725112624705699840 |