PENGARUH E-SERVICE QUALITY TERHADAP E-SATISFACTION DAN E- LOYALTY NASABAH PENGGUNA MANDIRI ONLINE

PENGARUH E-SERVICE QUALITY TERHADAP E-SATISFACTION DAN E- LOYALTY NASABAH PENGGUNA MANDIRI ONLINE

This research aims to investigated the effect of e-service quality as independent variabel on e-customer satisfaction and e-customer loyalty as dependent variabel. This research is a quantitative approach with type of explanatory research. The data used are primary data obtained by distributing ques...

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Bibliographic Details
Main Author:	Arief Budiman, Edy Yulianto, Muhammad Saifi
Format:	Article
Language:	English
Published:	University of Brawijaya 2020-01-01
Series:	Profit: Jurnal Administrasi Bisnis
Subjects:	e-service quality; e-satisfaction; e- loyalty
Online Access:	https://profit.ub.ac.id/index.php/profit/article/view/943/1182

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