This Is How We Do It: How Social Norms and Social Identity Shape Decision Making under Uncertainty

The current study aims to investigate how the presence of social norms defines belief formation on future changes in social identity (i.e., diachronic identity), and how those beliefs affect individual decisions under uncertainty. The paper proposes a theoretical model in which individuals have pref...

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Main Author: Francesca Lipari
Format: Article
Language:English
Published: MDPI AG 2018-12-01
Series:Games
Subjects:
Online Access:https://www.mdpi.com/2073-4336/9/4/99
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spelling doaj-3a0dbdcc06bd43b3a6ff5856b2aeabf92020-11-24T23:31:41ZengMDPI AGGames2073-43362018-12-01949910.3390/g9040099g9040099This Is How We Do It: How Social Norms and Social Identity Shape Decision Making under UncertaintyFrancesca Lipari0Department of Law and Economics, LUMSA University, 00193 Rome, ItalyThe current study aims to investigate how the presence of social norms defines belief formation on future changes in social identity (i.e., diachronic identity), and how those beliefs affect individual decisions under uncertainty. The paper proposes a theoretical model in which individuals have preferences over their own attributes and over specific information structures. The individual preferences are motivated by the presence of social norms. The norms, while establishing the socially acceptable attributes of an individual identity, also drive individuals’ preferences for information acquisition or avoidance. The model incorporates social norms as empirical expectations and provides a prior dependent theory that allows for prior-dependent information attitudes. Firstly, the model implies that decisions are mitigated by socially grounded behavioral and cognitive biases; and secondly, that it can create an incentive to avoid information, even when the latter is useful, free, and independent of strategic considerations. These biases bring out individual trade-offs between the accuracy of decision making and self-image motivated by social conformity. The two behavioral motivations are represented through a game of an intra-personal model of choice under uncertainty in which self-deception and memory manipulation mechanisms are used to overcome the individuals’ internal trade-off.https://www.mdpi.com/2073-4336/9/4/99identitysocial normsgender normsdecision-making under uncertainty
collection DOAJ
language English
format Article
sources DOAJ
author Francesca Lipari
spellingShingle Francesca Lipari
This Is How We Do It: How Social Norms and Social Identity Shape Decision Making under Uncertainty
Games
identity
social norms
gender norms
decision-making under uncertainty
author_facet Francesca Lipari
author_sort Francesca Lipari
title This Is How We Do It: How Social Norms and Social Identity Shape Decision Making under Uncertainty
title_short This Is How We Do It: How Social Norms and Social Identity Shape Decision Making under Uncertainty
title_full This Is How We Do It: How Social Norms and Social Identity Shape Decision Making under Uncertainty
title_fullStr This Is How We Do It: How Social Norms and Social Identity Shape Decision Making under Uncertainty
title_full_unstemmed This Is How We Do It: How Social Norms and Social Identity Shape Decision Making under Uncertainty
title_sort this is how we do it: how social norms and social identity shape decision making under uncertainty
publisher MDPI AG
series Games
issn 2073-4336
publishDate 2018-12-01
description The current study aims to investigate how the presence of social norms defines belief formation on future changes in social identity (i.e., diachronic identity), and how those beliefs affect individual decisions under uncertainty. The paper proposes a theoretical model in which individuals have preferences over their own attributes and over specific information structures. The individual preferences are motivated by the presence of social norms. The norms, while establishing the socially acceptable attributes of an individual identity, also drive individuals’ preferences for information acquisition or avoidance. The model incorporates social norms as empirical expectations and provides a prior dependent theory that allows for prior-dependent information attitudes. Firstly, the model implies that decisions are mitigated by socially grounded behavioral and cognitive biases; and secondly, that it can create an incentive to avoid information, even when the latter is useful, free, and independent of strategic considerations. These biases bring out individual trade-offs between the accuracy of decision making and self-image motivated by social conformity. The two behavioral motivations are represented through a game of an intra-personal model of choice under uncertainty in which self-deception and memory manipulation mechanisms are used to overcome the individuals’ internal trade-off.
topic identity
social norms
gender norms
decision-making under uncertainty
url https://www.mdpi.com/2073-4336/9/4/99
work_keys_str_mv AT francescalipari thisishowwedoithowsocialnormsandsocialidentityshapedecisionmakingunderuncertainty
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