La communication sur les sujets sensibles au prisme des sciences de l’information et de la communication

• Main Authors: Thierry Libaert, Francois Allard-Huver
• Format: Article
• Language: English
• Published: Université du Québec à Montréal 2014-02-01
• Series: Communiquer
• Subjects: sensitive communication; public relations; ethic; corporate social responsability; crisis communication; risks
• Online Access: http://journals.openedition.org/communiquer/574

In the practice of communication and public relations, sensitive and crisis communication holds a special place for both its actors but also for researchers who seize it as a research object. Through the prism of information and communication sciences and a broader ethical issue, this work focuses on PR practices related to potential polemical debates, seeks to define sensitive communication while providing the basis for analyzing this particular practice. Three issues then guide our study of sensitive communication : trying to define it ; the value of this object as a mirror of changes in the public sphere and finally a typology of different principles and themes of sensitive communication and how they impact the ethics of communication in general.