How Can Entrepreneurs Motivate Crowdsourcing Participants?
Crowdsourcing is a way to access a global crowd of talented people and to channel their talent and creative effort towards some useful endeavour. Technology entrepreneurs who may have limited resources, especially during the start-up phase of the business, will be attracted to crowdsourcing as a mea...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
Carleton University
2013-02-01
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Series: | Technology Innovation Management Review |
Subjects: | |
Online Access: | http://www.timreview.ca/sites/default/files/article_PDF/Smith_et_al_TIMReview_February2013.pdf |