The Effect of Google Search Volume Index on the Stock Market Excess Returns. Evidence from Listed firms in Pakistan stock Exchange

The aim of this study is to examine whether google search volume index (GSVI) as a tool of investor’s attentions can be of great used to forecast stock returns. In this paper we answer the question whether “price pressure hypothesis “would hold true for Pakistan stock markets. The nature of current...

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Bibliographic Details
Main Authors: Bushra Ayaz, Hamid Ullah, Muhammad Kamran Khan, Shahid Jan
Format: Article
Published: CSRC Publishing 2021-01-01
Series:Journal of Accounting and Finance in Emerging Economies
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