The influence of internal marketing on employee engagement
Research Question: To what extent the internal marketing dimensions influence employee engagement? Purpose: This study aims at investigating the relationship between internal marketing and employee engagement in the case of the Slovenian company. Method: Using empirical data based...
Main Authors: | Alenka Mekiš, Damjan Maletič, Matjaž Maletič |
---|---|
Format: | Article |
Language: | English |
Published: |
Faculty of Organisation Studies, Novo Mesto
2016-06-01
|
Series: | Revija za Univerzalno Odličnost |
Subjects: | |
Online Access: | http://www.fos.unm.si/media/pdf/RUO/2016-5-2/RUO_052_clanek_Mekis_prejeto_2016_04_13_popravki_po_recenziji_2916_05_02_koncen_za_objavo.pdf |
Similar Items
-
Analysing the Relationship Between Hotels’ Internal Marketing and Employee Engagement Dimensions
by: Kristina Črnjar, et al.
Published: (2020-01-01) -
Managing Employee CSR Engagement : A study of employee's perceptions and expectations
by: Haidari, Alexandra, et al.
Published: (2016) -
Internal marketing for engaging employees on the corporate responsibility journey
by: Isabel Sanchez-Hernandez, et al.
Published: (2012-06-01) -
Internal marketing for engaging employees on the corporate responsibility journey
by: Isabel Sanchez-Hernandez, et al.
Published: (2012-07-01) -
The influence of employee engagement on customer experience in business-to business relationships
by: Hill, Michelle
Published: (2016)