Stakeholder Theory and Value Creation Models in Brazilian Firms
Objective – The purpose of this study is to understand how top Brazilian firms think about and communicate value creation to their stakeholders. Design/methodology/approach – We use qualitative content analysis methodology to analyze the sustainability or annual integrated reports of the top 25...
Main Authors: | , , |
---|---|
Format: | Article |
Language: | English |
Published: |
Fundação Escola de Comércio Álvares Penteado
2015-09-01
|
Series: | Revista Brasileira de Gestão De Negócios |
Subjects: | |
Online Access: | http://rbgn.fecap.br/RBGN/article/view/2070 |
id |
doaj-50e83146f5f14bc6af9087f0c341c1e4 |
---|---|
record_format |
Article |
spelling |
doaj-50e83146f5f14bc6af9087f0c341c1e42021-07-02T11:21:35ZengFundação Escola de Comércio Álvares PenteadoRevista Brasileira de Gestão De Negócios1806-48921983-08072015-09-011755 91193110.7819/rbgn.v17i55.2070Stakeholder Theory and Value Creation Models in Brazilian FirmsNatalia Giugni Vidal0Shawn Berman1Harry Van Buren2Anderson School of Management, University of New Mexico, United States of AmericaAnderson School of Management, University of New Mexico, United States of AmericaAnderson School of Management, University of New Mexico, United States of AmericaObjective – The purpose of this study is to understand how top Brazilian firms think about and communicate value creation to their stakeholders. Design/methodology/approach – We use qualitative content analysis methodology to analyze the sustainability or annual integrated reports of the top 25 Brazilian firms by sales revenue. Findings – Based on our analysis, these firms were classified into three main types of stakeholder value creation models: narrow, broad, or transitioning from narrow to broad. We find that many of the firms in our sample are in a transition state between narrow and broad stakeholder value creation models. We also identify seven areas of concentration discussed by firms in creating value for stakeholders: better stakeholder relationships, better work environment, environmental preservation, increased customer base, local development, reputation, and stakeholder dialogue. Practical implications – This study shows a trend towards broader stakeholder value creation models in Brazilian firms. The findings of this study may inform practitioners interested in broadening their value creation models. Originality/value – This study adds to the discussion of stakeholder theory in the Brazilian context by understanding variations in value creation orientation in Brazil.http://rbgn.fecap.br/RBGN/article/view/2070value creation1stakeholders1Brazil1 |
collection |
DOAJ |
language |
English |
format |
Article |
sources |
DOAJ |
author |
Natalia Giugni Vidal Shawn Berman Harry Van Buren |
spellingShingle |
Natalia Giugni Vidal Shawn Berman Harry Van Buren Stakeholder Theory and Value Creation Models in Brazilian Firms Revista Brasileira de Gestão De Negócios value creation1 stakeholders1 Brazil1 |
author_facet |
Natalia Giugni Vidal Shawn Berman Harry Van Buren |
author_sort |
Natalia Giugni Vidal |
title |
Stakeholder Theory and Value Creation Models in Brazilian Firms |
title_short |
Stakeholder Theory and Value Creation Models in Brazilian Firms |
title_full |
Stakeholder Theory and Value Creation Models in Brazilian Firms |
title_fullStr |
Stakeholder Theory and Value Creation Models in Brazilian Firms |
title_full_unstemmed |
Stakeholder Theory and Value Creation Models in Brazilian Firms |
title_sort |
stakeholder theory and value creation models in brazilian firms |
publisher |
Fundação Escola de Comércio Álvares Penteado |
series |
Revista Brasileira de Gestão De Negócios |
issn |
1806-4892 1983-0807 |
publishDate |
2015-09-01 |
description |
Objective – The purpose of this study is to understand how top
Brazilian firms think about and communicate value creation to their stakeholders.
Design/methodology/approach – We use qualitative content analysis methodology to analyze the sustainability or annual integrated reports of the top 25 Brazilian firms by sales revenue.
Findings – Based on our analysis, these firms were classified into three main types of stakeholder value creation models: narrow, broad, or transitioning from narrow to broad. We find that many of the firms in our sample are in a transition state between narrow and broad stakeholder value creation models. We also identify seven areas of concentration discussed by firms in creating value for stakeholders: better stakeholder relationships, better work environment, environmental preservation, increased customer base, local development, reputation, and stakeholder dialogue.
Practical implications – This study shows a trend towards broader
stakeholder value creation models in Brazilian firms. The findings of this study may inform practitioners interested in broadening their value creation models.
Originality/value – This study adds to the discussion of stakeholder theory in the Brazilian context by understanding variations in value creation orientation in Brazil. |
topic |
value creation1 stakeholders1 Brazil1 |
url |
http://rbgn.fecap.br/RBGN/article/view/2070 |
work_keys_str_mv |
AT nataliagiugnividal stakeholdertheoryandvaluecreationmodelsinbrazilianfirms AT shawnberman stakeholdertheoryandvaluecreationmodelsinbrazilianfirms AT harryvanburen stakeholdertheoryandvaluecreationmodelsinbrazilianfirms |
_version_ |
1721331210794303488 |