Exploring Implicit and Explicit Attitudes of Employees’ Authentic Organizational Loyalty
The purpose of this study was to develop the OL-IAT (Organizational Loyalty – Implicit Association Test), an IAT tool that measures implicit attitudes toward organizational loyalty, and to verify its predictive validity. In total, 15 respondents were randomly selected from among the employees of P C...
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doaj-51b4846c8804465faff7f3923253a7442021-05-21T04:03:52ZengFrontiers Media S.A.Frontiers in Psychology1664-10782021-05-011210.3389/fpsyg.2021.666869666869Exploring Implicit and Explicit Attitudes of Employees’ Authentic Organizational LoyaltyJi-Woong Hong0Ah Jeong Hong1Sang Rak Kim2Department of Human Resource Development, Chung-Ang University, Seoul, South KoreaDepartment of Education, Chung-Ang University, Seoul, South KoreaDepartment of Human Resource Development, Chung-Ang University, Seoul, South KoreaThe purpose of this study was to develop the OL-IAT (Organizational Loyalty – Implicit Association Test), an IAT tool that measures implicit attitudes toward organizational loyalty, and to verify its predictive validity. In total, 15 respondents were randomly selected from among the employees of P Company. The respondents were then asked open questions about the image they held of the target company. Based on their responses, a list of words was compiled for use on the OL-IAT. Evaluation categories, either like-dislike or positive-negative, were developed for this test based on the approach-avoidance words proposed by Ostafin and Palfai (2006). The OL-IAT was then administered to 127 employees of Company P, and self-reporting measures were also devised to measure explicit attitudes. A survey of whether the implicit attitude toward organizational loyalty was consistent with the explicit attitude showed that there was no significant correlation, and the attitude inconsistency was evident in the responses. When differences in rank were accounted for, organizational loyalty attitudes were consistent at the manager level, and organizational participation attitudes were consistent at the manager and general staff levels. This study will aid in the development of effective measures of organizational loyalty and accelerate interventions to increase it, which in turn will positively impact long-term organizational growth.https://www.frontiersin.org/articles/10.3389/fpsyg.2021.666869/fullorganizational loyaltyImplicit Association Testimplicit attitudeexplicit attitudeSouth Korea |
collection |
DOAJ |
language |
English |
format |
Article |
sources |
DOAJ |
author |
Ji-Woong Hong Ah Jeong Hong Sang Rak Kim |
spellingShingle |
Ji-Woong Hong Ah Jeong Hong Sang Rak Kim Exploring Implicit and Explicit Attitudes of Employees’ Authentic Organizational Loyalty Frontiers in Psychology organizational loyalty Implicit Association Test implicit attitude explicit attitude South Korea |
author_facet |
Ji-Woong Hong Ah Jeong Hong Sang Rak Kim |
author_sort |
Ji-Woong Hong |
title |
Exploring Implicit and Explicit Attitudes of Employees’ Authentic Organizational Loyalty |
title_short |
Exploring Implicit and Explicit Attitudes of Employees’ Authentic Organizational Loyalty |
title_full |
Exploring Implicit and Explicit Attitudes of Employees’ Authentic Organizational Loyalty |
title_fullStr |
Exploring Implicit and Explicit Attitudes of Employees’ Authentic Organizational Loyalty |
title_full_unstemmed |
Exploring Implicit and Explicit Attitudes of Employees’ Authentic Organizational Loyalty |
title_sort |
exploring implicit and explicit attitudes of employees’ authentic organizational loyalty |
publisher |
Frontiers Media S.A. |
series |
Frontiers in Psychology |
issn |
1664-1078 |
publishDate |
2021-05-01 |
description |
The purpose of this study was to develop the OL-IAT (Organizational Loyalty – Implicit Association Test), an IAT tool that measures implicit attitudes toward organizational loyalty, and to verify its predictive validity. In total, 15 respondents were randomly selected from among the employees of P Company. The respondents were then asked open questions about the image they held of the target company. Based on their responses, a list of words was compiled for use on the OL-IAT. Evaluation categories, either like-dislike or positive-negative, were developed for this test based on the approach-avoidance words proposed by Ostafin and Palfai (2006). The OL-IAT was then administered to 127 employees of Company P, and self-reporting measures were also devised to measure explicit attitudes. A survey of whether the implicit attitude toward organizational loyalty was consistent with the explicit attitude showed that there was no significant correlation, and the attitude inconsistency was evident in the responses. When differences in rank were accounted for, organizational loyalty attitudes were consistent at the manager level, and organizational participation attitudes were consistent at the manager and general staff levels. This study will aid in the development of effective measures of organizational loyalty and accelerate interventions to increase it, which in turn will positively impact long-term organizational growth. |
topic |
organizational loyalty Implicit Association Test implicit attitude explicit attitude South Korea |
url |
https://www.frontiersin.org/articles/10.3389/fpsyg.2021.666869/full |
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