No text Is worth dying for: The role of emotion regulation in a distracted driving campaign

<p>Safe driving campaigns frequently use threat-appeals to portray the consequences of risky driving and generate negative emotion. However, increasing perceived risk is often ineffective in motivating behaviour change. A potential approach to increasing the efficacy of safe driving campaigns...

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Bibliographic Details
Main Author: Emma Kesterton Rait
Format: Article
Language:English
Published: European Federation of Psychology Students' Associations 2019-04-01
Series:Journal of European Psychology Students
Subjects:
Online Access:https://jeps.efpsa.org/articles/451

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