The impact of tourism marketing in enhancing competitive capabilities.

This study aimed to examine the impact of tourism marketing in enhancing the competitive capabilities of the tourism sector in the Iraqi Kurdistan Region through the perspectives of (370) tourists' fourth class hotels in the city of Erbil. The study was based on the descriptive analytical metho...

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Bibliographic Details
Main Authors: Zana Majed Sadq, Beston Othman, Rebaz Khaleel Khorsheed
Format: Article
Language:English
Published: AfricaJournals 2019-09-01
Series:African Journal of Hospitality, Tourism and Leisure
Subjects:
Online Access:https://www.ajhtl.com/uploads/7/1/6/3/7163688/article_26_vol_8_5__2019_iraq_malaysia.pdf