THE STUDY OF COMPULSIVE BEHAVIOR IN ONLINE SHOPPING

Despite the prevalence of Internet in our everyday life, little is known about consumer buying behavior in on-line purchases. Moreover, consumer buying disorder (CBD), one of the new addictions of the era, is poorly researched in the Romanian literature. This study aimed at identifying whether this...

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Bibliographic Details
Main Authors: Nicoleta Cristache, Sofia David, Monica Raducan, Severin Florin Lungu
Format: Article
Language:English
Published: Dunarea de Jos University of Galati 2015-05-01
Series:Risk in Contemporary Economy
Online Access:http://www.rce.feaa.ugal.ro/images/stories/RCE2015/Management-Marketing/CristacheDavidRaducanLungu.pdf

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