Social Media Data Analytics to Enhance Sustainable Communications between Public Users and Providers in Weather Forecast Service Industry
The weather forecast service industry needs to understand customers’ opinions of the weather forecast to enhance sustainable communication between forecast providers and recipients particularly influenced by inherent uncertainty in the forecast itself and cultural factors. This study aims to investi...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
MDPI AG
2020-10-01
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| Series: | Sustainability |
| Subjects: | |
| Online Access: | https://www.mdpi.com/2071-1050/12/20/8528 |