The cinema screen leaves the theatre

Last year, the cinematographic exhibition grossed 571 million Euros and congregated more than 94 million spectators. Nowadays, however, this business cannot stay at the edge of the fourth screen’s revolution, that is to say, mobile phones. In a market controlled by two big enterprises, namely Cinesa...

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Bibliographic Details
Main Author: David VICENTE TORRICO
Format: Article
Language:English
Published: Ediciones Universidad de Salamanca 2016-12-01
Series:Fonseca: Journal of Communication
Subjects:
App
Online Access:http://revistas.usal.es/index.php/2172-9077/article/view/15229
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spelling doaj-5ff9b37a5388432db4aed7d8da0ab8c62020-11-25T01:33:44ZengEdiciones Universidad de SalamancaFonseca: Journal of Communication2172-90772016-12-011313556410.14201/fjc201613556413585The cinema screen leaves the theatreDavid VICENTE TORRICO0Universidad de ValladolidLast year, the cinematographic exhibition grossed 571 million Euros and congregated more than 94 million spectators. Nowadays, however, this business cannot stay at the edge of the fourth screen’s revolution, that is to say, mobile phones. In a market controlled by two big enterprises, namely Cinesa and Yelmo, we propose a qualitative study of its digital applications, considering their design, their accessibility and their features, with the goal of verifying their adaptation to this new digital environment. The results will show an emerging opening. Nevertheless, numerous services must be implemented to enhance the spectator’s cinematographic experience.http://revistas.usal.es/index.php/2172-9077/article/view/15229Cuarta pantallaExhibiciónCineAppYelmoCinesa
collection DOAJ
language English
format Article
sources DOAJ
author David VICENTE TORRICO
spellingShingle David VICENTE TORRICO
The cinema screen leaves the theatre
Fonseca: Journal of Communication
Cuarta pantalla
Exhibición
Cine
App
Yelmo
Cinesa
author_facet David VICENTE TORRICO
author_sort David VICENTE TORRICO
title The cinema screen leaves the theatre
title_short The cinema screen leaves the theatre
title_full The cinema screen leaves the theatre
title_fullStr The cinema screen leaves the theatre
title_full_unstemmed The cinema screen leaves the theatre
title_sort cinema screen leaves the theatre
publisher Ediciones Universidad de Salamanca
series Fonseca: Journal of Communication
issn 2172-9077
publishDate 2016-12-01
description Last year, the cinematographic exhibition grossed 571 million Euros and congregated more than 94 million spectators. Nowadays, however, this business cannot stay at the edge of the fourth screen’s revolution, that is to say, mobile phones. In a market controlled by two big enterprises, namely Cinesa and Yelmo, we propose a qualitative study of its digital applications, considering their design, their accessibility and their features, with the goal of verifying their adaptation to this new digital environment. The results will show an emerging opening. Nevertheless, numerous services must be implemented to enhance the spectator’s cinematographic experience.
topic Cuarta pantalla
Exhibición
Cine
App
Yelmo
Cinesa
url http://revistas.usal.es/index.php/2172-9077/article/view/15229
work_keys_str_mv AT davidvicentetorrico thecinemascreenleavesthetheatre
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