On the Reconstruction of Advertising Ethics in the New Media Era
The advent of the “new media era” has greatly promoted the reform and development of the advertising industry, while it has also made the entire advertising industry field face some new difficulties. Among them, the loss of advertising ethics is one of the core issues to be solved urgently. In the p...
Main Authors: | Ming XU, Jiao Xu |
---|---|
Format: | Article |
Language: | English |
Published: |
EDP Sciences
2018-01-01
|
Series: | MATEC Web of Conferences |
Online Access: | https://doi.org/10.1051/matecconf/201817603002 |
Similar Items
-
ETHICS AND ADVERTISING
by: Constantin SASU, et al.
Published: (2015-04-01) -
The Media: Ethical, Linguistic and Perlocutionary Parameters of Social Anti-Drug Advertising
by: Lyudmila A. Brusenskaya, et al.
Published: (2018-03-01) -
Ethics problems of advertising
by: Раденко Марић, M.Sc.
Published: (2008-12-01) -
An ethical review on advertising.
Published: (1994) -
Ethics of in-game advertisement
by: Majid, Abdul, et al.
Published: (2012)