Implementation of agile approach in a reward-based crowdfunding project aimed at funding a film: An overview of the concept and challenges
Aim/purpose – The research aims to identify and evaluate factors impacting the implementation of an agile approach in a crowdfunding project with a goal to fund a film. Design/methodology/approach – The research was conducted in March-April 2018, and based on qualitative methods of gath...
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2019-09-01
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doaj-73d2fe11d2c945b2b8fbe8c0206465512020-11-25T02:21:53ZengPublishing House of the University of Economics in KatowiceJournal of Economics and Management1732-19481732-19482019-09-0137313915510.22367/jem.2019.37.07Implementation of agile approach in a reward-based crowdfunding project aimed at funding a film: An overview of the concept and challengesUrszula Świerczyńska-Kaczor0https://orcid.org/0000-0001-5368-0247Małgorzata Kotlińska1https://orcid.org/0000-0003-4160-7362Monika Żelazowska2https://orcid.org/0000-0001-6985-2517Faculty of Film Art Organization, The Polish National Film, Televisionand Theatre School in Lodz, Lodz, PolandFaculty of Management, University of Lodz, Lodz, PolandFaculty of Film Art Organization, The Polish National Film, Televisionand Theatre School in Lodz, Lodz, PolandAim/purpose – The research aims to identify and evaluate factors impacting the implementation of an agile approach in a crowdfunding project with a goal to fund a film. Design/methodology/approach – The research was conducted in March-April 2018, and based on qualitative methods of gathering data from the Polish market. Findings – We point to the two groups of factors impacting whether or not a film team can implement the agile approach in a crowdfunding project: 1) the first group of factors refers to the iterative testing of ‘the work produced’ during the project, including testing of final film elements; 2) the second group of factors refers to team management such as team goal, team engagement and communication, and conflicts between team members. The findings indicate that a potential transition to the agile approach would require significant adjustments of the current methods of conducting film projects. Research implications/limitations – The managerial implications of this discussion may lead to raising the filmmakers’ familiarity with the agile approach as a new project management framework for the Polish filmmakers. The limitations of the presented study are mostly connected with the qualitative methods applied in the process of gathering data. Originality/value/contribution – This paper provides useful insights into the methods of project management in the film industry.https://www.ue.katowice.pl/fileadmin/user_upload/wydawnictwo/JEM_Artyku%C5%82y_31_60/JEM_37/07.pdffilm project managementthe agile film project managementthe crowdfunding film project |
collection |
DOAJ |
language |
English |
format |
Article |
sources |
DOAJ |
author |
Urszula Świerczyńska-Kaczor Małgorzata Kotlińska Monika Żelazowska |
spellingShingle |
Urszula Świerczyńska-Kaczor Małgorzata Kotlińska Monika Żelazowska Implementation of agile approach in a reward-based crowdfunding project aimed at funding a film: An overview of the concept and challenges Journal of Economics and Management film project management the agile film project management the crowdfunding film project |
author_facet |
Urszula Świerczyńska-Kaczor Małgorzata Kotlińska Monika Żelazowska |
author_sort |
Urszula Świerczyńska-Kaczor |
title |
Implementation of agile approach in a reward-based crowdfunding project aimed at funding a film: An overview of the concept and challenges |
title_short |
Implementation of agile approach in a reward-based crowdfunding project aimed at funding a film: An overview of the concept and challenges |
title_full |
Implementation of agile approach in a reward-based crowdfunding project aimed at funding a film: An overview of the concept and challenges |
title_fullStr |
Implementation of agile approach in a reward-based crowdfunding project aimed at funding a film: An overview of the concept and challenges |
title_full_unstemmed |
Implementation of agile approach in a reward-based crowdfunding project aimed at funding a film: An overview of the concept and challenges |
title_sort |
implementation of agile approach in a reward-based crowdfunding project aimed at funding a film: an overview of the concept and challenges |
publisher |
Publishing House of the University of Economics in Katowice |
series |
Journal of Economics and Management |
issn |
1732-1948 1732-1948 |
publishDate |
2019-09-01 |
description |
Aim/purpose – The research aims to identify and evaluate factors impacting the implementation of an agile approach in a crowdfunding project with a goal to fund a film.
Design/methodology/approach – The research was conducted in March-April 2018, and based on qualitative methods of gathering data from the Polish market.
Findings – We point to the two groups of factors impacting whether or not a film team can implement the agile approach in a crowdfunding project: 1) the first group of factors refers to the iterative testing of ‘the work produced’ during the project, including testing of final film elements; 2) the second group of factors refers to team management such as team goal, team engagement and communication, and conflicts between team members. The findings indicate that a potential transition to the agile approach would require significant adjustments of the current methods of conducting film projects.
Research implications/limitations – The managerial implications of this discussion may lead to raising the filmmakers’ familiarity with the agile approach as a new project management framework for the Polish filmmakers. The limitations of the presented study are mostly connected with the qualitative methods applied in the process of gathering data.
Originality/value/contribution – This paper provides useful insights into the methods of project management in the film industry. |
topic |
film project management the agile film project management the crowdfunding film project |
url |
https://www.ue.katowice.pl/fileadmin/user_upload/wydawnictwo/JEM_Artyku%C5%82y_31_60/JEM_37/07.pdf |
work_keys_str_mv |
AT urszulaswierczynskakaczor implementationofagileapproachinarewardbasedcrowdfundingprojectaimedatfundingafilmanoverviewoftheconceptandchallenges AT małgorzatakotlinska implementationofagileapproachinarewardbasedcrowdfundingprojectaimedatfundingafilmanoverviewoftheconceptandchallenges AT monikazelazowska implementationofagileapproachinarewardbasedcrowdfundingprojectaimedatfundingafilmanoverviewoftheconceptandchallenges |
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1724864810459332608 |