Research of tools influencing the engagement of potential customers in social media as one of the ways to improve the effectiveness of SMM in organisations through the example of the Instagram community @mebel_rummix

Over the past ten years, an increasing number of organisations have gone beyond "personal pages" and viewed social media as a promising channel of communication with customers, partners, and employees. The attractiveness of social media marketing is primarily due to its accessibility for s...

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Bibliographic Details
Main Author: Anastasia V. Pogorevich
Format: Article
Language:English
Published: Limited liability company “Scientific and Educational Initiative” 2020-12-01
Series:Economic Consultant
Subjects:
Online Access:https://statecounsellor.wordpress.com/2020/11/30/pogorevich/

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