The nexus of Agrotourism and Marketing: A case study of poultry farms in Kumasi Metropolis, Ghana

The nexus of Agrotourism and Marketing: A case study of poultry farms in Kumasi Metropolis, Ghana

This paper provides marketing contestations on poultry farms for agrotourism business development in the Kumasi Metropolis in Ghana. The qualitative approach was employed for the study and the case study design was used. The study selected purposively five leading poultry farms in Kumasi. Fifty...

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Bibliographic Details
Main Authors: Gabriel Eshun, Alexander Yao Segbefia, Joel Yerfi Acheampong
Format: Article
Language:English
Published: AfricaJournals 2014-01-01
Series:African Journal of Hospitality, Tourism and Leisure
Subjects:
Agrotourism
Poultry Farm
Marketing
Kumasi
Online Access: http://www.ajhtl.com/uploads/7/1/6/3/7163688/article_51_vol_3_2_nov_2014.pdf

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