Internet marketing in the SME sector

Internet marketing in the SME sector

This paper is a part of a larger series of publications on the effective use of the Internetby SMEs. This particular piece is focused on the means of new client acquisition, theuse of corporate websites in corporate image creation, affiliate programs, and the creation of email campaigns using online...

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Bibliographic Details
Main Author: Dagmara Wach
Format: Article
Language:English
Published: University of Gdansk 2012-09-01
Series:Contemporary Economy
Subjects:
SME sector
CPA
CPS
CPL
Affiliate programs
Online advertising
Online Access:http://www.wspolczesnagospodarka.pl/?p=539
id doaj-80f38ee0647b4671a9f0d08145a12d6b
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spelling doaj-80f38ee0647b4671a9f0d08145a12d6b2020-11-24T22:20:25ZengUniversity of GdanskContemporary Economy2082-677X2012-09-0133111Internet marketing in the SME sectorDagmara WachThis paper is a part of a larger series of publications on the effective use of the Internetby SMEs. This particular piece is focused on the means of new client acquisition, theuse of corporate websites in corporate image creation, affiliate programs, and the creation of email campaigns using online tools.http://www.wspolczesnagospodarka.pl/?p=539SME sectorCPACPSCPLAffiliate programsOnline advertising
collection DOAJ
language English
format Article
sources DOAJ
author Dagmara Wach
spellingShingle Dagmara Wach
Internet marketing in the SME sector
Contemporary Economy
SME sector
CPA
CPS
CPL
Affiliate programs
Online advertising
author_facet Dagmara Wach
author_sort Dagmara Wach
title Internet marketing in the SME sector
title_short Internet marketing in the SME sector
title_full Internet marketing in the SME sector
title_fullStr Internet marketing in the SME sector
title_full_unstemmed Internet marketing in the SME sector
title_sort internet marketing in the sme sector
publisher University of Gdansk
series Contemporary Economy
issn 2082-677X
publishDate 2012-09-01
description This paper is a part of a larger series of publications on the effective use of the Internetby SMEs. This particular piece is focused on the means of new client acquisition, theuse of corporate websites in corporate image creation, affiliate programs, and the creation of email campaigns using online tools.
topic SME sector
CPA
CPS
CPL
Affiliate programs
Online advertising
url http://www.wspolczesnagospodarka.pl/?p=539
work_keys_str_mv AT dagmarawach internetmarketinginthesmesector
_version_ 1725775294422319104

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