PENGARUH KUALITAS PRODUK DAN PERSONAL SELLING TERHADAP KEPUASAN PELANGGAN PADA MAJALAH INFO BEKASI (STUDI KASUS PT. SIBK)

PENGARUH KUALITAS PRODUK DAN PERSONAL SELLING TERHADAP KEPUASAN PELANGGAN PADA MAJALAH INFO BEKASI (STUDI KASUS PT. SIBK)

Generally, the purpose of this research are: 1) To know the description of product quality, personal selling and customer satisfaction on client of Info Bekasi Magazine. 2) To know the influence of quality product towards customer satisfaction on client of Info Bekasi Magazine. 3) To know the influe...

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Bibliographic Details
Main Authors: Mohammad Rizan, Yogha Anjarestu
Format: Article
Language:Indonesian
Published: Universitas Negeri Jakarta 2013-04-01
Series:Jurnal Riset Manajemen Sains Indonesia
Subjects:
Quality Product
Personal Sellling
Customer Satisfaction
Online Access:http://journal.unj.ac.id/unj/index.php/jrmsi/article/view/779/688

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