Continued Intention to Use UCOM: Four Factors for Integrating With a Technology Acceptance Model to Moderate the Satisfaction of Learning

This paper investigates whether the universities’ communication model and the technology acceptance model, which include four factors, namely, academic performance, student satisfaction, effectiveness, and support assessment, simultaneously enhance student satisfaction and improve the tea...

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Main Authors: Ragad M. Tawafak, Awanis Bt Romli, Ruzaini Bin Abdullah Arshah
Format: Article
Language:English
Published: IEEE 2018-01-01
Series:IEEE Access
Subjects:
Online Access:https://ieeexplore.ieee.org/document/8513820/
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spelling doaj-8745d2f7373a4524a5cddba062519b722021-03-29T20:28:22ZengIEEEIEEE Access2169-35362018-01-016664816649810.1109/ACCESS.2018.28777608513820Continued Intention to Use UCOM: Four Factors for Integrating With a Technology Acceptance Model to Moderate the Satisfaction of LearningRagad M. Tawafak0https://orcid.org/0000-0001-8969-1642Awanis Bt Romli1Ruzaini Bin Abdullah Arshah2Faculty of Computer Systems and Software Engineering, University Malaysia Pahang, Kuantan, MalaysiaFaculty of Computer Systems and Software Engineering, University Malaysia Pahang, Kuantan, MalaysiaFaculty of Computer Systems and Software Engineering, University Malaysia Pahang, Kuantan, MalaysiaThis paper investigates whether the universities’ communication model and the technology acceptance model, which include four factors, namely, academic performance, student satisfaction, effectiveness, and support assessment, simultaneously enhance student satisfaction and improve the teaching method and academic performance level. This paper aims to adapt a model to improve the assessment method and improve the model of student satisfaction. This paper focuses on improving e-learning to activate the feedback of continued intention of using the model that helps to navigate the student understanding level and academic performance immediately. In this paper, surveys were distributed to (295) undergraduates in four universities in Oman to assess their feedback on e-learning. The partial least squares-structural equation model was used to calculate the measurement of all hypotheses proposed. The results of this paper prove that most of the hypotheses are a positive influence on the continuance of intention to use the proposed model.https://ieeexplore.ieee.org/document/8513820/Academic performancee-learningMOOCstudent satisfactionsupport assessment
collection DOAJ
language English
format Article
sources DOAJ
author Ragad M. Tawafak
Awanis Bt Romli
Ruzaini Bin Abdullah Arshah
spellingShingle Ragad M. Tawafak
Awanis Bt Romli
Ruzaini Bin Abdullah Arshah
Continued Intention to Use UCOM: Four Factors for Integrating With a Technology Acceptance Model to Moderate the Satisfaction of Learning
IEEE Access
Academic performance
e-learning
MOOC
student satisfaction
support assessment
author_facet Ragad M. Tawafak
Awanis Bt Romli
Ruzaini Bin Abdullah Arshah
author_sort Ragad M. Tawafak
title Continued Intention to Use UCOM: Four Factors for Integrating With a Technology Acceptance Model to Moderate the Satisfaction of Learning
title_short Continued Intention to Use UCOM: Four Factors for Integrating With a Technology Acceptance Model to Moderate the Satisfaction of Learning
title_full Continued Intention to Use UCOM: Four Factors for Integrating With a Technology Acceptance Model to Moderate the Satisfaction of Learning
title_fullStr Continued Intention to Use UCOM: Four Factors for Integrating With a Technology Acceptance Model to Moderate the Satisfaction of Learning
title_full_unstemmed Continued Intention to Use UCOM: Four Factors for Integrating With a Technology Acceptance Model to Moderate the Satisfaction of Learning
title_sort continued intention to use ucom: four factors for integrating with a technology acceptance model to moderate the satisfaction of learning
publisher IEEE
series IEEE Access
issn 2169-3536
publishDate 2018-01-01
description This paper investigates whether the universities’ communication model and the technology acceptance model, which include four factors, namely, academic performance, student satisfaction, effectiveness, and support assessment, simultaneously enhance student satisfaction and improve the teaching method and academic performance level. This paper aims to adapt a model to improve the assessment method and improve the model of student satisfaction. This paper focuses on improving e-learning to activate the feedback of continued intention of using the model that helps to navigate the student understanding level and academic performance immediately. In this paper, surveys were distributed to (295) undergraduates in four universities in Oman to assess their feedback on e-learning. The partial least squares-structural equation model was used to calculate the measurement of all hypotheses proposed. The results of this paper prove that most of the hypotheses are a positive influence on the continuance of intention to use the proposed model.
topic Academic performance
e-learning
MOOC
student satisfaction
support assessment
url https://ieeexplore.ieee.org/document/8513820/
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