COMPETITIVE STRATEGY AS THE ALTERNATIVE LONG-TERM POLICY IN MANAGING CONSUMER CREDIT: A CASE STUDY ON GLOBAL CONSUMER GROUP OF CITIBANK INDONESIA
Several big scale banks in Indonesia show quite high consumers credit growth. This will make the competition between banks in Indonesia to be tighter. Based on the research background that has been previously mentioned, it can be decided that the goal of the research is to analyze the appropriate co...
Main Author: | Fariz |
---|---|
Format: | Article |
Language: | English |
Published: |
Grodno State Agrarian University
2019-01-01
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Series: | Eurasia: Economics & Business |
Subjects: | |
Online Access: | https://econeurasia.com/issue-2019-01/article_01.pdf |
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