Interliminal Design: Understanding cognitive heuristics to mitigate design distortion

Cognitive heuristics are mental shortcuts adapted over time to enable rapid interpretation of our complex environment. They are intrinsic to human cognition and resist modification. Heuristics applied outside the context to which they are best suited are termed cognitive bias, and are the cause of...

Full description

Bibliographic Details
Main Authors: Andrew McCollough, DeAunne Denmark, Donald Harker
Format: Article
Language:Danish
Published: Formakademisk, Oslo 2014-12-01
Series:FORMakademisk
Subjects:
Online Access:https://journals.hioa.no/index.php/formakademisk/article/view/799

Similar Items