Data to model the influence of CSR on consumer behaviors: A process approach
The aim of this research is to present inferential statistical data on the influence of Corporate Social Responsibility (CSR) perceptions on consumer advocacy behaviors, and to consider when and how that relationship occurs. Data was provided by 252 customers of a food company located in Spain. Stru...
Main Authors: | S. Castro-González, B. Bande, P. Fernández-Ferrín, T. Kimura |
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Format: | Article |
Language: | English |
Published: |
Elsevier
2019-12-01
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Series: | Data in Brief |
Online Access: | http://www.sciencedirect.com/science/article/pii/S2352340919310686 |
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