MARKET MEASUREMENTS OF WINE PRODUCTION IN THE SOUTHEAST REGION

Wine production is one of the sectors in which there is a significant dynamics and relatively intense market competition. In the present study, an attempt to systematise some market dimensions of wine production enterprises in the Southeast planning region of Bulgaria is made. To achieve this goal,...

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Bibliographic Details
Main Author: V. Perkov
Format: Article
Language:English
Published: Trakia University 2020-12-01
Series:Trakia Journal of Sciences
Subjects:
Online Access:http://tru.uni-sz.bg/tsj/TJS%20-%20Suppl.1,%20Vol.18,%202020/92_V.Perkov.pdf
Description
Summary:Wine production is one of the sectors in which there is a significant dynamics and relatively intense market competition. In the present study, an attempt to systematise some market dimensions of wine production enterprises in the Southeast planning region of Bulgaria is made. To achieve this goal, in a theoretical aspect, various indicators for measuring the performance of the studied enterprises on the market are considered. A preliminary selection of wine production enterprises located in the Southeast planning region is made, as a result of which information is derived from their financial and accounting documents. The analysis focuses on the period after 2010, taking into account the restrictions arising from access to the statements of enterprises.
ISSN:1313-3551