| Summary: | Nowadays the international market of tourist services is a great machine worth many billion-dollars and with fierce competition. Thus the priority is the definition of the tourist product, which is unique to Kazakhstan and its features will be in increasing demand. For the Republic of Kazakhstan the tourism industry is a top priority, and more attention is needed to focus on the development of inbound and domestic tourism, including the development of exciting itineraries developed for cultural, historical and recreational areas. The actuality of research was motivated by the fact that in the economy of Kazakhstan, tourism is considered to be one of the most powerful factors that allows the economy to develop, supports the introduction of new technologies, and to an extent helps in the solving of a myriad of problems in society. The development of the spiritual and educational spheres, and the preservation and efficient using of cultural heritage has a particular significance for the history and culture of the region.
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