COMPETITIVENESS PROFILE AND HUMAN CAPITAL IN MEXICAN COMPANIES BASED ON INNOVATION

• Main Authors: Juana Patlán Pérez, Dolores Margarita Navarrete Zorrilla, Rosario García Velázquez
• Format: Article
• Language: Spanish
• Published: Fundación Unamuno 2013-04-01
• Series: Revista Negotium
• Subjects: competitividad; capital humano; innovación
• Online Access: http://ojs.revistanegotium.org.ve/index.php/negotium/article/view/213

This research aims to determine the competitiveness profile and human capital in a sample of Mexican companies dedicated to product development and / or innovative services. The research is theoretically based on the model of international competitiveness of Buckley et al (1988) which includes three components of enterprise competitiveness: competitive potential, competitive processes and competitive performance. The methodology consisted of a descriptive and comparative study with a non probabilistic sample by quotas (n = 270) and the implementation of a questionnaire throughout standardized interview. The main results indicate that firms have potential and competitive processes; however competitive performance is low and must be improved at national and international level. It is recommended that companies analyze their competitive profile and design strategies to achieve competitiveness.