Corporate Social Responsibility of Ukrainian tourist enterprises: identity, strategy and performance
This paper investigates the level of Corporate social responsibility (CSR) development of two groups of Ukrainian tourist enterprises (tour operators-franchisers and travel agencies-franchisees). The system of metrics has been proposed in order to justify CSR assessment and performance on the base o...
Main Authors: | Iryna KUBAREVA, Olha MALIARCHUK, Nataliia POHUDA |
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Format: | Article |
Language: | English |
Published: |
Alexandru Ioan Cuza University of Iasi
2018-11-01
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Series: | Eastern Journal of European Studies |
Subjects: | |
Online Access: | http://ejes.uaic.ro/articles/EJES2018_0902_KUB.pdf |
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