Integrating Planned Behavior and Stage-of-Change into a Cycling Campaign

A cycling campaign was assessed that used three different nudging conditions to progress people’s stage of motivation to make travel behavioral changes. The results of three waves of survey data showed that this cycling campaign generally strengthened their stage of motivation to reduce car use and...

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Bibliographic Details
Main Authors: Lars E. Olsson, Margareta Friman, Yuichiro Kawabata, Satoshi Fujii
Format: Article
Language:English
Published: MDPI AG 2021-09-01
Series:Sustainability
Subjects:
TPB
TTM
Online Access:https://www.mdpi.com/2071-1050/13/18/10116

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