| Summary: | The study focuses on the relationship that links the city to the prescriptive-guidance signal system and the bond that is created between the "form" of the city and the design configuration of these signals.The study of urban structure was essential to the detection of a communicative register developed with a logic of "rapprochement". The research identified key points for effective use of road signs. These macro-behavioral criteria are: selection criteria, visibility and readability. From the determination of the behavioral criteria, emerged the need to standardize all types of signals to the prescriptive, redefining an iconic design of the city that is able to tell the story, the routes and the functioning of the city itself.
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