Feasibility Study of Cultural Event Tourism Development and Its impact on Seasonal Demand Adjustment of tourist destinations Case study: Hamadan City
Tourist destinations, as the main focus of tourists’ attraction, play the fundamental role in the development of the tourism industry. A tourism destination appears distinctive and successful when new and unique experiences are provided to tourists. This task is responsible for tourism events.The ev...
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doaj-b26567d269f945dd81a2cbbe9f746f852020-11-25T03:46:46ZfasAllameh Tabataba'i University PressMuṭāli̒āt-i Mudīriyyat-i Gardishgarī2322-32942019-04-011445355610.22054/TMS.2019.27611.1794Feasibility Study of Cultural Event Tourism Development and Its impact on Seasonal Demand Adjustment of tourist destinations Case study: Hamadan CityNegar Jalilian0Mehdi kaaroubi1Esmail Ghaderi 2Masters of tourism management, Allameh Tabataba'i University, School of Management and Accounting، Tehran, IranManaging Director of Tourism Management of Allameh Tabatabai University of Tehran, Faculty of Management and Accounting, Iran, TehranAssistant Professor of Tourism Management at Allameh Tabatabai University, Faculty of Management and Accounting, Tehran, IranTourist destinations, as the main focus of tourists’ attraction, play the fundamental role in the development of the tourism industry. A tourism destination appears distinctive and successful when new and unique experiences are provided to tourists. This task is responsible for tourism events.The event, combined with the development of tourism, creates attractions among tourists. This research aids to measure the impact of events tourism on moderating tourist destinations seasonality. For the analysis of research data, 60 questionnaires were totally collected and analyzed with Smart-PLS software Single sample t-test is used to verify the status of each of the dimensions of the tourism, synthetic, and supportive resources and situational factors. The results show that tourism, synthetic and situational factors for event tourism development in Hamedan, lie in favorable conditions, excluding supportive resources. http://tms.atu.ac.ir/article_9707_65e234118943a33de1c857300bebc74a.pdftourism destination tourism marketing event tourism cultural event 7ps tourism seasonal adjustment |
collection |
DOAJ |
language |
fas |
format |
Article |
sources |
DOAJ |
author |
Negar Jalilian Mehdi kaaroubi Esmail Ghaderi |
spellingShingle |
Negar Jalilian Mehdi kaaroubi Esmail Ghaderi Feasibility Study of Cultural Event Tourism Development and Its impact on Seasonal Demand Adjustment of tourist destinations Case study: Hamadan City Muṭāli̒āt-i Mudīriyyat-i Gardishgarī tourism destination tourism marketing event tourism cultural event 7ps tourism seasonal adjustment |
author_facet |
Negar Jalilian Mehdi kaaroubi Esmail Ghaderi |
author_sort |
Negar Jalilian |
title |
Feasibility Study of Cultural Event Tourism Development and Its impact on Seasonal Demand Adjustment of tourist destinations Case study: Hamadan City |
title_short |
Feasibility Study of Cultural Event Tourism Development and Its impact on Seasonal Demand Adjustment of tourist destinations Case study: Hamadan City |
title_full |
Feasibility Study of Cultural Event Tourism Development and Its impact on Seasonal Demand Adjustment of tourist destinations Case study: Hamadan City |
title_fullStr |
Feasibility Study of Cultural Event Tourism Development and Its impact on Seasonal Demand Adjustment of tourist destinations Case study: Hamadan City |
title_full_unstemmed |
Feasibility Study of Cultural Event Tourism Development and Its impact on Seasonal Demand Adjustment of tourist destinations Case study: Hamadan City |
title_sort |
feasibility study of cultural event tourism development and its impact on seasonal demand adjustment of tourist destinations case study: hamadan city |
publisher |
Allameh Tabataba'i University Press |
series |
Muṭāli̒āt-i Mudīriyyat-i Gardishgarī |
issn |
2322-3294 |
publishDate |
2019-04-01 |
description |
Tourist destinations, as the main focus of tourists’ attraction, play the fundamental role in the development of the tourism industry. A tourism destination appears distinctive and successful when new and unique experiences are provided to tourists. This task is responsible for tourism events.The event, combined with the development of tourism, creates attractions among tourists. This research aids to measure the impact of events tourism on moderating tourist destinations seasonality. For the analysis of research data, 60 questionnaires were totally collected and analyzed with Smart-PLS software Single sample t-test is used to verify the status of each of the dimensions of the tourism, synthetic, and supportive resources and situational factors. The results show that tourism, synthetic and situational factors for event tourism development in Hamedan, lie in favorable conditions, excluding supportive resources.
|
topic |
tourism destination tourism marketing event tourism cultural event 7ps tourism seasonal adjustment |
url |
http://tms.atu.ac.ir/article_9707_65e234118943a33de1c857300bebc74a.pdf |
work_keys_str_mv |
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