MULTIVARIATE STATISTICAL ANALYSIS OF CONSUMERS’ PREFERENCE AT THE RUSSIAN MARKET OF CULTURED MILK PRODUCT
Methodological and methodical basis of the developed methods of the multivariate statistical analysis of consumers’ preferences at the Russian market of cultured milk products is considered. The author carried out segmentation of consumers of the cultured milk production based on methods of multidim...
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| Format: | Article |
| Language: | Russian |
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Plekhanov Russian University of Economics
2016-08-01
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| Series: | Statistika i Èkonomika |
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| Online Access: | https://statecon.rea.ru/jour/article/view/238 |
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doaj-b682e580024a46bcb2e3fb87605e2d712021-07-28T21:19:54ZrusPlekhanov Russian University of EconomicsStatistika i Èkonomika2500-39252016-08-010415916210.21686/2500-3925-2013-4-159-162237MULTIVARIATE STATISTICAL ANALYSIS OF CONSUMERS’ PREFERENCE AT THE RUSSIAN MARKET OF CULTURED MILK PRODUCTLyubov V. Ruchinskaya0Russian State Technological University (MATI named after Ciolkovskii)Methodological and methodical basis of the developed methods of the multivariate statistical analysis of consumers’ preferences at the Russian market of cultured milk products is considered. The author carried out segmentation of consumers of the cultured milk production based on methods of multidimensional classification and allowing optimizing structure of production of milk production by domestic producers.https://statecon.rea.ru/jour/article/view/238многомерный статистический анализпотребительские предпочтениясегментация потребителейметоды многомерной классификацииmultivariate statistical analysisconsumers’ preferencesconsumer segmentationmethods of multidimensional classification |
| collection |
DOAJ |
| language |
Russian |
| format |
Article |
| sources |
DOAJ |
| author |
Lyubov V. Ruchinskaya |
| spellingShingle |
Lyubov V. Ruchinskaya MULTIVARIATE STATISTICAL ANALYSIS OF CONSUMERS’ PREFERENCE AT THE RUSSIAN MARKET OF CULTURED MILK PRODUCT Statistika i Èkonomika многомерный статистический анализ потребительские предпочтения сегментация потребителей методы многомерной классификации multivariate statistical analysis consumers’ preferences consumer segmentation methods of multidimensional classification |
| author_facet |
Lyubov V. Ruchinskaya |
| author_sort |
Lyubov V. Ruchinskaya |
| title |
MULTIVARIATE STATISTICAL ANALYSIS OF CONSUMERS’ PREFERENCE AT THE RUSSIAN MARKET OF CULTURED MILK PRODUCT |
| title_short |
MULTIVARIATE STATISTICAL ANALYSIS OF CONSUMERS’ PREFERENCE AT THE RUSSIAN MARKET OF CULTURED MILK PRODUCT |
| title_full |
MULTIVARIATE STATISTICAL ANALYSIS OF CONSUMERS’ PREFERENCE AT THE RUSSIAN MARKET OF CULTURED MILK PRODUCT |
| title_fullStr |
MULTIVARIATE STATISTICAL ANALYSIS OF CONSUMERS’ PREFERENCE AT THE RUSSIAN MARKET OF CULTURED MILK PRODUCT |
| title_full_unstemmed |
MULTIVARIATE STATISTICAL ANALYSIS OF CONSUMERS’ PREFERENCE AT THE RUSSIAN MARKET OF CULTURED MILK PRODUCT |
| title_sort |
multivariate statistical analysis of consumers’ preference at the russian market of cultured milk product |
| publisher |
Plekhanov Russian University of Economics |
| series |
Statistika i Èkonomika |
| issn |
2500-3925 |
| publishDate |
2016-08-01 |
| description |
Methodological and methodical basis of the developed methods of the multivariate statistical analysis of consumers’ preferences at the Russian market of cultured milk products is considered. The author carried out segmentation of consumers of the cultured milk production based on methods of multidimensional classification and allowing optimizing structure of production of milk production by domestic producers. |
| topic |
многомерный статистический анализ потребительские предпочтения сегментация потребителей методы многомерной классификации multivariate statistical analysis consumers’ preferences consumer segmentation methods of multidimensional classification |
| url |
https://statecon.rea.ru/jour/article/view/238 |
| work_keys_str_mv |
AT lyubovvruchinskaya multivariatestatisticalanalysisofconsumerspreferenceattherussianmarketofculturedmilkproduct |
| _version_ |
1721260476371828736 |