Innovation in Do-It-Yourself Retail: an Empirical Study on Generation X among Professional Craftsmen and Consumers

Innovation in Do-It-Yourself Retail: an Empirical Study on Generation X among Professional Craftsmen and Consumers

Bibliographic Details
Main Authors:	Dan-Cristian Dabija, Nicolae Al. Pop, Adina Săniuță
Format:	Article
Language:	English
Published:	Centre of Sociological Research, Szczecin, Poland 2017-06-01
Series:	Economics & Sociology
Subjects:	DIY retail customer clusters innovation in DIY retail projective tests Romania
Online Access:	http://www.economics-sociology.eu/?512,en_innovation-in-do-it-yourself-retail-%E2%80%93-an-empirical-study-of-generation-x-professional-craftsmen-and-consumers

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