Segmentation Analysis of Students in X Course with RFM Model and Clustering
In the business world, the competition to maintain and obtain more customers has become tougher. The presence of new players entering the market is driven by the developments of internet and advertisement. The X guitar course is an institution engaged in the field of non-formal education services. T...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
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Institut Teknologi Sepuluh Nopember Surabaya
2020-08-01
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| Series: | Jurnal Sosial Humaniora |
| Subjects: | |
| Online Access: | http://iptek.its.ac.id/index.php/jsh/article/view/6776/4939 |