Boundary Conditions of the Curvilinear Relationships between Environmental Corporate Social Responsibility and New Product Performance: Evidence from China

This study examines whether a firm’s environmental corporate social responsibility advances the growth of its new product performance, and investigates the moderating roles of a firm’s heterogeneous local institutional environment and ownership type. Based on a multi-informant su...

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Main Authors: Zhuoer Yang, Yahui Zhang, Yu Gao, Shanxing Gao, Kuo-Feng Huang
Format: Article
Language:English
Published: MDPI AG 2019-09-01
Series:Sustainability
Subjects:
Online Access:https://www.mdpi.com/2071-1050/11/18/4968
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spelling doaj-bf636a466d16459caa4114bdf67409a12020-11-25T02:08:00ZengMDPI AGSustainability2071-10502019-09-011118496810.3390/su11184968su11184968Boundary Conditions of the Curvilinear Relationships between Environmental Corporate Social Responsibility and New Product Performance: Evidence from ChinaZhuoer Yang0Yahui Zhang1Yu Gao2Shanxing Gao3Kuo-Feng Huang4School of Humanities and Economic Law, Northwestern Polytechnical University, Xi’an 710072, ChinaChina Merchants Bank, Shenzhen 518040, ChinaSchool of Economics and Finance, Xi’an Jiaotong University, Xi’an 710061, ChinaSchool of Management, Xi’an Jiaotong University, Xi’an 710049, ChinaDepartment of Business Administration, National Chengchi University, Taipei 116, TaiwanThis study examines whether a firm’s environmental corporate social responsibility advances the growth of its new product performance, and investigates the moderating roles of a firm’s heterogeneous local institutional environment and ownership type. Based on a multi-informant survey dataset of 303 Chinese firms, we found that a firm’s environmental corporate social responsibility has a U-shaped relationship with the firm’s new product performance. In addition, compared with non-state-owned enterprises, state-owned enterprises with a higher environmental corporate social responsibility would receive relatively lower new product performance. Firms located in the provinces with a lower local institutional development level and higher environmental corporate social responsibility may experience relatively higher new product performance than firms located in the provinces with a higher local institutional development level.https://www.mdpi.com/2071-1050/11/18/4968environmental corporate social responsibilitynew product performanceinstitutional development levelownershipsignaling theoryinstitutional theory
collection DOAJ
language English
format Article
sources DOAJ
author Zhuoer Yang
Yahui Zhang
Yu Gao
Shanxing Gao
Kuo-Feng Huang
spellingShingle Zhuoer Yang
Yahui Zhang
Yu Gao
Shanxing Gao
Kuo-Feng Huang
Boundary Conditions of the Curvilinear Relationships between Environmental Corporate Social Responsibility and New Product Performance: Evidence from China
Sustainability
environmental corporate social responsibility
new product performance
institutional development level
ownership
signaling theory
institutional theory
author_facet Zhuoer Yang
Yahui Zhang
Yu Gao
Shanxing Gao
Kuo-Feng Huang
author_sort Zhuoer Yang
title Boundary Conditions of the Curvilinear Relationships between Environmental Corporate Social Responsibility and New Product Performance: Evidence from China
title_short Boundary Conditions of the Curvilinear Relationships between Environmental Corporate Social Responsibility and New Product Performance: Evidence from China
title_full Boundary Conditions of the Curvilinear Relationships between Environmental Corporate Social Responsibility and New Product Performance: Evidence from China
title_fullStr Boundary Conditions of the Curvilinear Relationships between Environmental Corporate Social Responsibility and New Product Performance: Evidence from China
title_full_unstemmed Boundary Conditions of the Curvilinear Relationships between Environmental Corporate Social Responsibility and New Product Performance: Evidence from China
title_sort boundary conditions of the curvilinear relationships between environmental corporate social responsibility and new product performance: evidence from china
publisher MDPI AG
series Sustainability
issn 2071-1050
publishDate 2019-09-01
description This study examines whether a firm’s environmental corporate social responsibility advances the growth of its new product performance, and investigates the moderating roles of a firm’s heterogeneous local institutional environment and ownership type. Based on a multi-informant survey dataset of 303 Chinese firms, we found that a firm’s environmental corporate social responsibility has a U-shaped relationship with the firm’s new product performance. In addition, compared with non-state-owned enterprises, state-owned enterprises with a higher environmental corporate social responsibility would receive relatively lower new product performance. Firms located in the provinces with a lower local institutional development level and higher environmental corporate social responsibility may experience relatively higher new product performance than firms located in the provinces with a higher local institutional development level.
topic environmental corporate social responsibility
new product performance
institutional development level
ownership
signaling theory
institutional theory
url https://www.mdpi.com/2071-1050/11/18/4968
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