The effects of social and symbolic cues on visual search: Cue shape trumps biological relevance
Arrow signs are often used in crowded environments such as airports to direct observers’ attention to objects and areas of interest. Research with social and symbolic cues presented in isolation at fixation has suggested that social cues (such as eye gaze and pointing hands) are more effect...
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Drustvo Psihologa Srbije
2017-01-01
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Online Access: | http://www.doiserbia.nb.rs/img/doi/0048-5705/2017/0048-57051700003H.pdf |
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doaj-c8f41f723885439a8246b3569ea94bf92020-11-25T02:17:07ZengDrustvo Psihologa SrbijePsihologija0048-57051451-92832017-01-0150211714010.2298/PSI161005003H0048-57051700003HThe effects of social and symbolic cues on visual search: Cue shape trumps biological relevanceHermens Frouke0University of Lincoln, School of Psychology, London, UKArrow signs are often used in crowded environments such as airports to direct observers’ attention to objects and areas of interest. Research with social and symbolic cues presented in isolation at fixation has suggested that social cues (such as eye gaze and pointing hands) are more effective in directing observers’ attention than symbolic cues. The present work examines whether in visual search, social cues would therefore be more effective than arrows, by asking participants to locate target objects in crowded displays that were cued by eye-gaze, pointing hands or arrow cues. Results show an advantage for arrow cues, but only for arrow cues that stand out from the surroundings. The results confirm earlier suggestions that in extrafoveal vision cue shape trumps biological relevance. Eye movements suggest that these cueing effects rely predominantly on extrafoveal perception of the cues.http://www.doiserbia.nb.rs/img/doi/0048-5705/2017/0048-57051700003H.pdfsocial attentioneye movementsvisual searchextrafoveal vision |
collection |
DOAJ |
language |
English |
format |
Article |
sources |
DOAJ |
author |
Hermens Frouke |
spellingShingle |
Hermens Frouke The effects of social and symbolic cues on visual search: Cue shape trumps biological relevance Psihologija social attention eye movements visual search extrafoveal vision |
author_facet |
Hermens Frouke |
author_sort |
Hermens Frouke |
title |
The effects of social and symbolic cues on visual search: Cue shape trumps biological relevance |
title_short |
The effects of social and symbolic cues on visual search: Cue shape trumps biological relevance |
title_full |
The effects of social and symbolic cues on visual search: Cue shape trumps biological relevance |
title_fullStr |
The effects of social and symbolic cues on visual search: Cue shape trumps biological relevance |
title_full_unstemmed |
The effects of social and symbolic cues on visual search: Cue shape trumps biological relevance |
title_sort |
effects of social and symbolic cues on visual search: cue shape trumps biological relevance |
publisher |
Drustvo Psihologa Srbije |
series |
Psihologija |
issn |
0048-5705 1451-9283 |
publishDate |
2017-01-01 |
description |
Arrow signs are often used in crowded environments such as airports to direct
observers’ attention to objects and areas of interest. Research with social
and symbolic cues presented in isolation at fixation has suggested that
social cues (such as eye gaze and pointing hands) are more effective in
directing observers’ attention than symbolic cues. The present work examines
whether in visual search, social cues would therefore be more effective than
arrows, by asking participants to locate target objects in crowded displays
that were cued by eye-gaze, pointing hands or arrow cues. Results show an
advantage for arrow cues, but only for arrow cues that stand out from the
surroundings. The results confirm earlier suggestions that in extrafoveal
vision cue shape trumps biological relevance. Eye movements suggest that
these cueing effects rely predominantly on extrafoveal perception of the
cues. |
topic |
social attention eye movements visual search extrafoveal vision |
url |
http://www.doiserbia.nb.rs/img/doi/0048-5705/2017/0048-57051700003H.pdf |
work_keys_str_mv |
AT hermensfrouke theeffectsofsocialandsymboliccuesonvisualsearchcueshapetrumpsbiologicalrelevance AT hermensfrouke effectsofsocialandsymboliccuesonvisualsearchcueshapetrumpsbiologicalrelevance |
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1724888034552315904 |