Analysing the relationship between diversification strategy and firm performance: the role of the economic cycle

Analysing the relationship between diversification strategy and firm performance: the role of the economic cycle

The relationship between corporate strategies and firm performance has been one of the key debates in the discipline of Strategic Management. There are studies that analyse the moderating role that certain variables may play in that relationship. These variables tend to refer to aspects within the f...

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Bibliographic Details
Main Authors: Esteban López Zapata, Fernando Enrique García Muiña, Susana María García Moreno
Format: Article
Language:English
Published: Universidad del País Vasco (UPV/EHU) 2019-06-01
Series:Management Letters/Cuadernos de Gestión
Subjects:
Corporate strategy
diversification
economic cycle
performance
Estrategia corporativa
diversificación
ciclo económico
desempeño
Online Access:http://www.ehu.eus/cuadernosdegestion/revista/en/published-issues/articulo?year=2019&vol=19&num=2&o=1

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