Summary: | The bullwhip effect generally refers to the phenomenon
where order variability increases as the orders
move upstream in the supply chain. It is serious problem
for every member of the supply chain. This effect begins
at customers and passes through the chain to producers,
which are at the end of the logistic chain. Especially food
supply chains are affected by this issue. These chains are
unique for problems of expiration of goods (particularly
perishable goods), variable demand, orders with quantity
discounts and effort to maximize the customer satisfaction.
This paper will present the problem of the bullwhip effect
in the real supply chain in the food industry. This supply
chain consists of approximately 350 stores, four central
warehouses and more than 1000 suppliers, but the case
study will examine 87 stores, one central warehouse and
one supplier in 2015. The aim of this paper is the analysis
of the order variability between the various links in this
chain and confirmation of the bullwhip effect in this chain.
The subject of the analysis will be perishable goods.
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