Pricing of Digital Video Supply Chain: Free versus Paid Service on the Direct Distribution Channel
Media publishers that have commonly relied on profits from advertisements and content sales to fund their operations are not only content providers (manufacturers) to media aggregator platforms (retailers) but are also competing service providers (rival retailers) in the digital video supply chain....
Main Authors: | Yunhyoung Kim, Jeonghoon Mo |
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Format: | Article |
Language: | English |
Published: |
MDPI AG
2018-12-01
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Series: | Sustainability |
Subjects: | |
Online Access: | http://www.mdpi.com/2071-1050/11/1/46 |
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