‘Greenwashing’ tobacco products through ecological and social/equity labelling: A potential threat to tobacco control

There has been significant growth in ecological/environmental labelling of products and services internationally in recent years. Such efforts have become an integral element of the marketing strategies used by many firms. Concerns have been raised, however, that for some companies, this is little m...

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Bibliographic Details
Main Authors: Frank Houghton, Sharon Houghton, Diane O' Doherty, Derek McInerney, Bruce Duncan
Format: Article
Language:English
Published: European Publishing 2018-11-01
Series:Tobacco Prevention and Cessation
Subjects:
Online Access:http://www.journalssystem.com/tpc/-Greenwashing-Tobacco-Products-Through-Eco-and-Social-Equity-Labelling-a-Potential,99674,0,2.html