ANALYSIS ON CONTINUOUS PARTICIPATION BEHAVIOR OF VIRTUAL COMMUNITY MEMBER BASED ON THE USABILITY AND SOCIABILITY PERSPECTIVE

ANALYSIS ON CONTINUOUS PARTICIPATION BEHAVIOR OF VIRTUAL COMMUNITY MEMBER BASED ON THE USABILITY AND SOCIABILITY PERSPECTIVE

The purpose of this research was to identify some considerable factors that influenced the continuous participation behavior of virtual community member based on the usability and sociability perspective. The type of research conducted was an explanatory research. The data collection technique was t...

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Bibliographic Details
Main Authors: Kustriyanti S., Astuti E.S., Kusumawati A.
Format: Article
Language:English
Published: Russian Journal of Agricultural and Socio-Economic Sciences 2017-07-01
Series:Russian Journal of Agricultural and Socio-Economic Sciences
Subjects:
Usability
sociability
virtual community
continuous participation intention
continuous participation behavior
Online Access:https://rjoas.com/issue-2017-07/article_18.pdf

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