The influence of event attributes on tourist’s loyalty: Evidence from the Ashoura event in Yazd City
Many studies have found that the perceived authenticity of cultural and religious events affects event satisfaction and loyalty. Little is currently known about how perceived authenticity is affected by the facilities, such as food and the availability of information, which are independent determina...
Main Authors: | T. Nikraftar, M. Jalali |
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Format: | Article |
Language: | English |
Published: |
Tehran Muncipality
2019-04-01
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Series: | International Journal of Human Capital in Urban Management |
Subjects: | |
Online Access: | http://www.ijhcum.net/article_35851_3d8033fbb160008fea1291e758118ded.pdf |
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