The Application of Interpretive Structure Model in Evaluating Criteria for Online-Hotel-Booking- Website
With the development of Information Technologies (IT) and the penetration of the internet, new expectations arise from the travel industry. The ease of access, an abundance of information, and low transaction costs of the web have motivated the tourism industry to provide online travel services. In...
Main Authors: | Mahak Sharma, Rajat Sehrawat |
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Format: | Article |
Language: | English |
Published: |
FRUCT
2019-11-01
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Series: | Proceedings of the XXth Conference of Open Innovations Association FRUCT |
Subjects: | |
Online Access: | https://fruct.org/publications/acm25/files/Sha.pdf
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