The Application of Interpretive Structure Model in Evaluating Criteria for Online-Hotel-Booking- Website

With the development of Information Technologies (IT) and the penetration of the internet, new expectations arise from the travel industry. The ease of access, an abundance of information, and low transaction costs of the web have motivated the tourism industry to provide online travel services. In...

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Bibliographic Details
Main Authors: Mahak Sharma, Rajat Sehrawat
Format: Article
Language:English
Published: FRUCT 2019-11-01
Series:Proceedings of the XXth Conference of Open Innovations Association FRUCT
Subjects:
Online Access:https://fruct.org/publications/acm25/files/Sha.pdf

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