Contemporary Media Relations: Potential of Twitter in Mediating Relationships Between Public Relations Practitioners and Journalists in New Zealand
The relationship between public relations practitioners and journalists engaged in media relations is characterised by both conflict and cooperation. However, a changing media landscape raises questions about how the new communication technology developments are affecting this relationship. Using so...
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Format: | Others |
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Auckland University of Technology,
2021-08-01T23:49:35Z.
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Online Access: | Get fulltext |