Malaysian gastronomy routes as a tourist destination / Artinah Zainal, Ahmad Nizan Zali and Mohd Nizam Kassim
Globally, food and tourism are increasingly being combined and the development of gastronomy as a tourism product has become a trend recently. The awareness of the importance of food as a heritage component in tourism has been steadily growing. As competition between tourism destinations in the Asia...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
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Faculty of Hotel and Management, Universiti Teknologi MARA, Selangor, Kampus Puncak Alam Campus,
2010-04.
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| Online Access: | Get fulltext View Fulltext in UiTM IR |
| LEADER | 01834 am a22002173u 4500 | ||
|---|---|---|---|
| 001 | 19426 | ||
| 042 | |a dc | ||
| 100 | 1 | 0 | |a Zainal, Artinah |e author |
| 700 | 1 | 0 | |a Zali, Ahmad Nizan |e author |
| 700 | 1 | 0 | |a Kassim, Mohd Nizam |e author |
| 245 | 0 | 0 | |a Malaysian gastronomy routes as a tourist destination / Artinah Zainal, Ahmad Nizan Zali and Mohd Nizam Kassim |
| 260 | |b Faculty of Hotel and Management, Universiti Teknologi MARA, Selangor, Kampus Puncak Alam Campus, |c 2010-04. | ||
| 856 | |z Get fulltext |u https://ir.uitm.edu.my/id/eprint/19426/7/AJ_ARTINAH%20ZAINAL%20JTHCA%20B%2010.pdf | ||
| 856 | |z View Fulltext in UiTM IR |u https://ir.uitm.edu.my/id/eprint/19426/ | ||
| 520 | |a Globally, food and tourism are increasingly being combined and the development of gastronomy as a tourism product has become a trend recently. The awareness of the importance of food as a heritage component in tourism has been steadily growing. As competition between tourism destinations in the Asia region increases, Malaysian local food and culture are a valuable source to attract tourists. Malaysian gastronomy has a significant identity, and an important role to play since food is closely related to tourist consumption and experience. The tourists' quest for authentic tastes and experiences has been a fundamental thrust, and in practice tourism destinations strive to develop their own distinctive and unique identities. This emergent trend can be examined as most of the tourist destinations have made a great effort to promote their local cuisines. In line with this, the Malaysian gastronomy route should be in tandem with the cultural activity highlighted. | ||
| 546 | |a en | ||
| 650 | 0 | 4 | |a Travel and the state. Tourism |
| 650 | 0 | 4 | |a Malaysia |
| 650 | 0 | 4 | |a Food industry and trade. Halal food industry. Certification |
| 650 | 0 | 4 | |a Malaysia |
| 655 | 7 | |a Article | |