Pembangunan e-shopping berdasarkan kajian TRUST dalam aplikasi perdagangan elektronik kajian kes : kedai buku Koperasi UTM Berhad
A possible reason for the delayed acceptance of the Internet as a retail distribution channel may be the lack of trust consumers have in the electronic channel and in the web merchants. MoTec model (model of Trust in e-commerce) shows some elements that can affect consumers’ trust in dealing with...
Main Author: | Mohamad, Nur Iliawani (Author) |
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Format: | Thesis |
Published: |
2006-04.
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Subjects: | |
Online Access: | Get fulltext |
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