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01576 am a22001933u 4500 |
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108479 |
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|a dc
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|a Cugelman, Brian
|e author
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|a Massachusetts Institute of Technology. Media Laboratory
|e contributor
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|a Stibe, Agnis
|e contributor
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|a Stibe, Agnis
|e contributor
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|a Stibe, Agnis
|e author
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|a Persuasive Backfiring: When Behavior Change Interventions Trigger Unintended Negative Outcomes
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| 260 |
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|b Springer International Publishing,
|c 2017-04-27T21:48:33Z.
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| 856 |
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|z Get fulltext
|u http://hdl.handle.net/1721.1/108479
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|a Numerous scholars study how to design evidence-based interventions that can improve the lives of individuals, in a way that also brings social benefits. However, within the behavioral sciences in general, and the persuasive technology field specifically, scholars rarely focus-on, or report the negative outcomes of behavior change interventions, and possibly fewer report a special type of negative outcome, a backfire. This paper has been authored to start a wider discussion within the scientific community on intervention backfiring. Within this paper, we provide tools to aid academics in the study of persuasive backfiring, present a taxonomy of backfiring causes, and provide an analytical framework containing the intention-outcome and likelihood-severity matrices. To increase knowledge on how to mitigate the negative impact of intervention backfiring, we discuss research and practitioner implications.
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| 546 |
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|a en_US
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| 655 |
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|a Article
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|t Persuasive Technology
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